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Soft, chewy, and delightfully nostalgic, GoodMallow Plant-Based Marshmallow Crispy Rice Treats – Birthday Cake bring the classic marshmallow rice treat you grew up with into the plant-based world. Made with fluffy vegan marshmallows, crispy rice cereal, & sweet vegan sprinkles, these sweet squares are packed with rich vanilla bean flavor and the perfect balance of chewy and crunchy texture.
Unlike traditional crispy rice treats that rely on gelatin-based marshmallows and dairy butter, GoodMallow uses plant-based marshmallows and vegan ingredients to create the same satisfying treat—without animal products. The result is a soft, gooey snack with a hint of real vanilla bean that tastes just like the homemade classic.
Perfect for lunchboxes, on-the-go snacking, dessert trays, or a quick sweet pick-me-up, these plant-based crispy rice treats deliver nostalgic comfort in every bite.
Each 0.78 oz package contains 1 serving of plant-based, birthday cake crispy rice treat.
100% Plant-Based – Made with vegan marshmallows and no gelatin or dairy.
Vegan Sprinkles for the Win – Topped with sweet, colorful, plant-based sprinkles.
Perfectly Chewy & Crispy – Soft marshmallow binding with crunchy rice cereal.
Convenient Grab-and-Go Treat – Individually wrapped for freshness and easy snacking.
Vegan & Gluten-Free – A sweet treat more people can enjoy.
Lunchbox treats
After-school snacks
Dessert platters and party trays
On-the-go sweet cravings
Sharing with friends and family
Rice crisps (rice, brown sugar, salt), tapioca syrup, sugar, invert cane syrup, organic palm oil, sprinkles (cane sugar, tapioca starch, palm oil, palm kernel oil, vegetable juices for color, sunflower lecithin, spirulina for color, annatto for color, turmeric for color, carnauba wax), carrageenan, natural flavor, pea protein, vanilla extract.
Flavor: Birthday Cake
Texture: Chewy marshmallow with crispy rice cereal
Individually wrapped bars
Vegan, gluten-free, dairy-free, gelatin-free
The classic marshmallow rice treat—made completely plant-based. GoodMallow Birthday Cake Crispy Rice Treats deliver soft, gooey marshmallow goodness with a touch of real vanilla bean for a snack and topped with sweet sprinkles; both nostalgic and deliciously modern.
